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2020 India Shining or India Raging?
Do you remember those slogans of India Shining and India becoming a superpower in 2020? Here is one of the articles that talks about BJP’s ad campaign wherein they spent 150 crores in a span of 4 months in 2004. One hundred twenty crores is a lot of money even now, imagine it was the ad budget that BJP had in 2004. Even Coke spent less than 100 crores then. The article goes on illustrates the reasons why BJP failed despite the campaign being a massive hit. Come 2020, and I wonder if we are Shining or Rising or Flourishing. Sadly none of that is happening.
In reality, it is the stark opposite of that — the economy is floundering, unemployment is increasing, all macro indicators are showing a steep decline. And the worst thing that any Government can do is to deflect from these issues and focus on non-issues such as the Citizenship Amendment Act and National Register of Citizens.
Over 25 days since 11 Dec’19 when the bill was passed in both houses that there have been several hundred protests across all parts of the nation. Enough frustration and anger have been displayed in all forms. Right from…